What Sets a Restaurant Apart from the Pack?
(ARA) - Americans are eating in restaurants a lot more than they
used to. Because our lives have become more hectic, many of us now
view a meal out as entertainment. It’s not just about the food, but
the complete experience.
You won’t see ambiance on a menu, but it has a
lot to do with the success or failure of a restaurant. In today’s
competitive market, new restaurants can’t just rely on what they
serve to set them apart. A winning formula includes a mix of good
food, a friendly atmosphere, and attractive, interesting
“Creating a space that has its own distinct
personality is important for a restaurant,” says Todd Imholte,
president of Environmental Graphics, a company that specializes in
interior design products. “It’s a way for a place to set itself
apart, and be remembered in a competitive market.”
Even if the food is great, you may not go back to
a place if the surroundings are dull or shabby. When you eat out you
want to feel like you’re somewhere special; the setting should grab
your attention and make a strong statement about the place.
“As you are thinking about your design, keep in
mind that you want it to mesh with your building, and with the style
of food you are serving,” says Imholte.
Environmental Graphics has an innovative solution
for anyone who wants to add a one-of-a-kind design impact to a
restaurant or other commercial space. It’s called Murals My Way and
it allows users to create their own customized wall mural from any
photograph, poster, picture or other graphic element they choose.
You can either provide the image yourself or
select from their gallery of more than 500 licensed images including
paintings, photographs and vintage posters. If you don’t see what
you need, you can submit a specific request.
“For instance, if you want a photo of kiwi fruit,
or a row of martini glasses, we can go out and find an image for
you,” says Imholte. “You can request something that will fit your
Once you have either submitted or chosen an
image, the company will produce a 2-by-2-foot sample. When you have
approved it, they will create your full-size mural. There is no size
restriction, it can be as large or as small as your space requires,
and the whole process takes no more than a week.
Environmental Graphics is adding to its image
gallery all the time. To browse the possibilities and create a
one-of-a-kind mural for your restaurant or commercial space, visit
www.muralsmyway.com or call (888) 295-9764.
Courtesy of ARA Content