Consumer Tips



A New Snack Food Just for Toddlers
Earth’s Best Introduces its Line of Tots Cereal Bars

(ARA) - Julia Bremer of Bellmore, N.Y., a suburb of Long Island, loves to play. The two-and-a-half year old’s mom, Kim, says she asks to go outside every day.

“Her favorite things to do are play on the swings, blow bubbles, and draw with chalk,” says Bremer. “She would do each activity over and over again all day long if I let her.” Like most parents, Bremer has a hard time luring her child into the house when it’s time to sit down and eat, but says she has found an easy solution. “Julia gets lots of snacks throughout the day,” says Bremer. “Not potato chips and cookies, but nutritious snacks like fruits, vegetables, and cereal bars.”

“Toddlers snack 7-10 times a day, and sometimes this is the only way they will eat a meal at all since they are always on the move,” says Maureen Putman, General Manager of the Grocery Division at The Hain Celestial Group, the parent company of Earth’s Best.

Perhaps best known for its over 40 varieties of organic baby food, Earth’s Best has just entered the toddler foods market with a new line of cereal bars. Earth’s Best Tots Cereal Bars hit store shelves in early May. They come in three unique flavors: peanut butter and strawberry, strawberry banana and cherry. Earth’s Best Tots Cereal Bars are made with organic wheat flour and are fortified with iron, calcium, zinc and six B vitamins.

“We use all natural ingredients such as organic wheat flour. There are no artificial colors, ingredients or hydrogenated oils,” says Putman. “They are specially formulated for the healthy development of growing children, and bite sized so little mouths can easily eat them.”

Bremer says knowing she’s giving her daughter healthy food choices gives her piece of mind. “I like being able to give her something I know is made from organic ingredients and is fortified; and because it’s individually wrapped, it’s convenient for me. I can carry it on the go. It’s an easy solution that fits my lifestyle.”

Earth’s Best Tots Cereal Bars are available in natural food stores and at select grocery stores. For more information, log onto the company’s Web site: www.earthsbest.com.

Courtesy of ARA Content




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